It wasn’t until Jones adopted the Afrikaans working-class persona, Ninja, that he hit pay dirt. And it is ironic that while Ninja borrows heavily from male, “coloured”, Afrikaans-speaking working-class stereotypes from the Cape, most Cape Afrikaans and Xhosa rappers have not achieved local and international success on the same scale as him. While ambiguous, Die Antwoord’s allusion to both working-class white and “coloured” stereotypes are cultural appropriation.
Die Antwoord’s revival of blackface does South Africa no favours from via Findings.